(Health-NewsWire.Net, April 01, 2015 ) Bishop, CA -- Ganesha's Grand Opening Sale on its newly released microfiber hot yoga towel is ending today, April 1. The towel, which normally sells at a retail price of $36.99, is currently on sale for $22.99, or 38% off. The company is very excited about this new towel, which has been designed by yoga experts to provide superior sweat absorption and a grippy surface during Bikram yoga.
Bikram, named after its creator Bikram Choudhury, is style of yoga in which a series of 26 postures are conducted in a room that has been heated to104°F. The heat adds the detoxifying effects of ample sweating and increases muscle flexibility. Practitioners enjoy many benefits from the practice, including increased mental clarity, strength, and flexibility. A major challenge, however, is that the profuse sweating causes hands and feet to slip on a rubber yoga mat, thus making it difficult to hold many of the poses. Most yogis who practice Bikram use some type of cotton or microfiber towel, such as a beach towel, to soak up the excess sweat and stop slipping. Regular towels have a tendency to bunch up under hands and shift throughout the session, which is why there are now many kinds of specialized yoga towels on the market.
Ganesha's Hot Yoga Towel is made from a specialized microfiber that has a soft-suede-like texture and becomes highly grippy when adequately moistened. It is sized to fit standard-sized yoga mats (72 in. length), is lightweight (12.7 oz.), and packs small when folded or rolled, so it fits easily into a gym bag or backpack. In creating this towel, Ganesha focused on sourcing the highest quality eco-friendly materials and using solid built-to-last construction. Their aim was to create a towel that will perform to its highest potential for many many years, even after countless washes.
About Ganesha
Ganesha's mission is to improve the yoga practice of its customers while maintaining a minimal ecological footprint. Ganesha's premium-quality hot yoga towels (http://www.amazon.com/gp/product/B00STXXZC0) are built to last for life (guaranteed!) and deliver superior performance in absorption and grip to prevent slipping during sweaty yoga practice.
Ganesha
Erin Becker
+5521983999709
ganesha@newmountainsports.com
Source: EmailWire.Com
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