(Health-NewsWire.Net, October 20, 2015 ) St Helier, Jersey -- Fitness industry newcomer Rascal has launched on the scene with heavy duty weightlifting and gym-training wrist wraps. The company is aiming at the high-end health and fitness market by targeting weightlifting professionals and serious gym and crossfit enthusiasts, their senior marketing manager Sarah Evans explains why:
"Our market research showed that most gym-training, crossfit and weightlifting products were aimed at the mass market and were consequently of a quality which, whilst serving that purpose, did not provide the level of support professionals and serious gym and fitness enthusiasts required. Additionally, it was obvious from independent fitness surveys that strength and crossfit training were becoming increasingly popular in the UK and when coupled with the increase in the use of professional personal trainers, health enthusiasts were actually lifting more and training at such high levels that heavier duty protection was becoming more of a requirement" Sarah adds "Our wrist wraps are super heavy duty 28 picks per inch to provide solid wrist support. When fitted correctly, which is tightly over the carpal area of the wrist, most lifters and trainers are surprised by just how much difference this level of wrist support makes to their lifting and training capacity".
Rascal intends to focus entirely on gym wrist support for now, but the Company has plans to expand into other high-end weightlifting and exercise support products over time and as it gains market support.
Rascal sells its wraps through Amazon.co.uk and encourages feedback from and engagement with its customers and retail clients.
About Rascal Wrist Wraps
Rascal produces professional quality weightlifting and gym-training wrist protection which allow you to push harder and achieve more. Their wraps are made with quality cotton-elastic-polyester and weaved to a super heavy duty 28-picks per inch.
Rascal Wrist Wraps