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(Health-NewsWire.Net, April 18, 2015 ) Steamboat Springs, COLORADO -- SmarterLife Products® LLC has announced the formation of its new eCommerce retail store which will feature a highly selective assortment of products focused on four key market segments: Fitness, Health & Lifestyle, Lighting, and Home & Garden. The company's eCommerce store has been extremely well received by fitness enthusiasts.
Based in Steamboat Springs, CO, SmarterLife Products® sources or creates the very best eco-friendly fitness, health and lifestyle products for people who want to live smarter. The company was started when co-founders Jan & Tim DePuy realized that it was hard to find purposefully-made items that were good for people and good for the environment. While available in the marketplace, no one had brought them together into one place, which was the impetus for the creation of the company.
The company's slogan is Smart Products. Smarter Living, which captures the philosophy behind all product research, development, and market introduction.
When asked what sets SmarterLife Products® apart from other online and bricks and mortar stores offering products in the same market niches, co-founder Tim DePuy stated, "In a word, research. Our very first product, the SmarterLife Products® Exercise Ball & Pump Set is the result of hours of research into this deceptively simple piece of exercise equipment. As fitness enthusiasts, we wanted a ball that was eco-friendly, safe and strong. We discovered that the vast majority of balls didn't meet all three requirements, so we made one. Our fitness ball is made of eco-friendly, phthalates & latex free, non-toxic materials, uses anti-burst technology and is one of the strongest you can buy."
It has been met with rave reviews by customers as evidenced by the number of 5 star reviews the company has received on its Amazon listing.
In an earlier press release, the company stated that it would be releasing between 6 to 12 new products following the launch of the SmarterLife Products® Exercise Ball Set.
About SmarterLife Products® LLC
SmarterLife Products is a family owned, Colorado based company that sources or creates the very best eco-friendly fitness, health and lifestyle products for people who want to live smarter. The founders started the company when they realized that it was hard to find purposefully-made items that were good for humans and good for the environment. They're out there, but no one had brought them together into one place. So they stepped in. Their goal is to make it easy for people to find exactly what they need in order to live healthier, happier and smarter.
SmarterLife Products® LLC
Mitt Davidsen
(844) 880-4100
PR@SmarterLifeProducts.com
Source: EmailWire.Com 
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