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(Health-NewsWire.Net, June 16, 2015 ) Lodi, WI -- The owner of Lodi, WI athletic company, CS Athletic Gear, officially announced today his campaign to stave off "Dunlap's Disease" with a rigorous workout regimen that will be aided by CS Athletic Gear's signature product, the Muscle Mower.
Citing the metabolism slowing effects of middle age, coupled with the natural results of a slower lifestyle that accompanies professional life and immersing one's self in a start up, owner and CEO Cliff Arthur noted that he faces a real risk of suffering from the dreaded condition which all too often leads to worse things. As Arthur explained on his blog, "...not only is that experience [Dunlap's Disease] disturbing, but it is also far too often followed by Furniture syndrome. (See Bil Cosby, Himself circa 1980something)."
Despite what may sound to some like a headline from The Onion, Arthur's nod to the goofy, homespun satire newspaper has a ring of truth. Shedding the "spare tire" around a middle aged midsection is not an easy task. It takes commitment and hard work. For people past their early thirties, one of the most difficult obstacles to overcome is the extended recovery times brought on by middle age.
According to Arthur, the Muscle Mower was designed with that obstacle in mind. "The great thing about the Muscle Mower," explains Arthur, "is that it speeds recovery while also preparing the body for the next exercise period. It helps to release the lactic acid built up from hard work, and then it loosens the muscles, which promotes healing blood flow to help carry the junk away. The result is a loose set of muscles that are ready for more activity sooner without experiencing the typical lactic acid 'burn' so soon."
Over the next few weeks, CS Athletic Gear will be posting on the Muscle Mower Facebook page updates about Arthur's quest to vanquish his spare tire by the end of summer, while also explaining the many ways that the Muscle Mower can be used to bring anyone muscular relief. Says Arthur, "The Muscle Mower really is a full body tool, and we are excited to show people how it can make their body feel better."
The Muscle Mower is a hollow core, dual texture muscle massage roller. It is designed to provide personalized, targeted muscular deep tissue therapy. It is currently on sale for $35 with free shipping on Amazon through Saturday, June 20, 2015.
About CS Athletic Gear
CS Athletic Gear is a brand of C&S Mercantile, a closely held Wisconsin, USA Company, and is dedicated to bringing athletes of all types the best in athletic support, recovery and training tools.
CS Athletic Gear
Cliff Arthur
608-616-0278
media@csathelticgear.com
Source: EmailWire.Com 
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