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(Health-NewsWire.Net, July 11, 2015 ) Lodi, WI -- With the increasingly successful rollout of its leading foam muscle roller, the Muscle Mower, veteran owned Lodi, WI business, CS Athletic Gear has been pleasantly surprised to find that it is gaining converts from other types of foam rollers.
The very first convert occurred the first time the small company allowed a local person to try the roller to see how they liked it. Two weeks later, when the owner of CS Athletic Gear, Cliff Arthur, visited Linda to see how the first ever "try it, you'll love it" experience was working, he found Linda's old foam roller sitting in the corner collecting dust. "She told me that the Muscle Mower was 'the best foam roller she had ever used' and that she hadn't used her old foam roller since the first time she tried the Muscle Mower."
As exciting as that validation was for Arthur, he also was not surprised. The fact that Linda was already using another foam roller is one of the reasons why he asked her to try the Muscle Mower. In fact, Arthur relates that he was "absolutely stoked" when he heard that Linda already had a roller, because he wanted a chance for the Muscle Mower to go head to head with another roller. "I knew the Muscle Mower would win," says Arthur. "t is simply a better roller."
The trend has continued since then. After using the Muscle Mower in a close session demonstration at her local dojo, Suzanne bought her own Muscle Mower on the spot. She had used a different back roller daily at home for about a year, but was thrilled with the satisfying whole body experience offered by the Muscle Mower.
After using "several" other rollers over the years to treat his sciatic nerve issues that resulted from a herniated disk, James approached CS Athletic Gear to ask about the difference in the Muscle Mower, and whether it could make a difference for him. Frustrated with rollers that "change shape and don't work like they should," James was looking for something that was durable, yet not overly firm, but that also provided better traction. Although James seemed a bit skeptical, Arthur knew that the Muscle Mower had another convert before James tried it. "As soon as he explained his situation to me, I couldn't get a Muscle Mower in his hands fast enough," remembers Arthur.
After a single trial, James was sold. Arthur still let James keep the Muscle Mower for a couple of weeks before the final verdict. The result was states simply in James' product review on the Muscle Mower sales page on Amazon: "I can definitely feel a difference using this product over the cheap ones."
According to Arthur, these stories keep coming in. "We love to hear them," said Arthur. "Just the other day another happy customer left us a glowing review on Amazon that began with the phrase: "way better than my old roller." According to Arthur: "That pretty much sums it up."
The Muscle Mower is a professional grade premium hollow core foam roller constructed of EVA foam molded around a PVC pipe. It is designed to provide a durable whole body tool that maintains its shape while providing traction and an individual, targeted deep tissue massage. The Muscle Mower is used by many for warming up and loosening the muscles before workouts, speeding post workout recovery, rehabbing damaged muscles, increasing general mobility, and bringing relief from aches and pains like stiff back muscles, sciatic nerve, and IT-Band issues.
About CS Athletic Gear
CS Athletic Gear is a brand of C&S Mercantile, a closely held Wisconsin, USA Company, and is dedicated to bringing athletes of all types the best in athletic support, recovery and training tools. Its flagship product is the deep tissue muscle massage foam roller, the Muscle Mower.
CS Athletic Gear
Cliff Arthur
608-616-0278
media@csathelticgear.com
Source: EmailWire.Com 
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